Coaching is a formal, structured and creative process that unlocks a client’s unrealised potential in order to maximise their performance and achieve their goals.
This relatively new profession was founded in the US in the 1980s by financial planner Thomas Leonard and is becoming increasingly popular all over the world as clients reap the rewards of coaching. Between 25% and 40% of Fortune 500 companies use executive coaches, according to the Hay Group, a major human-resources consultancy.
With the disruption of the Fourth Industrial Revolution and COVID-19 pandemic we continue to live in a VUCA (Volatile, Uncertain, Complex, Ambiguous) world. Coaching has become an important resource for leaders and their staff to manage these unprecedented changes. Companies are providing coaching to their high-performing staff in order to bring out the best in them in the workplace and seize new opportunities.